The Czech Pavilion at the World Expo aims to present the Czech people's achievements over the ages, the country's ambassador said on April 29, 2010.

"The Shanghai Expo is a great opportunity for us to show all sides of Czech society, our whole history, and how we have enriched civilization. That's why our pavilion at Shanghai Expo is called the ‘Fruit of Civilization'," the ambassador told China.org.cn

The Czech Pavilion is modeled on the Old Town in the center of Prague, the country's capital and cultural center. "It exemplifies the creativity of Czech architecture," said the ambassador. The fa?ade is made of 63,415 ice-hockey pucks – reflecting the Czech people's mania for their national sport.

A spiral resembling a ribbon stands at the entrance to the pavilion. "This design makes our pavilion vivid and alive, very different from the others," The ambassador said. "There are big screens in the ribbon. While people are waiting at the entrance, they won't be bored because they can watch the screens and get information about the Czech Republic."

Inside the pavilion, visitors will experience a high-tech floating city. A network of the streets and squares will appear above their heads as they walk across grassland. "It's all about fantasy, invention and creativity. We wanted to make something original, something unique. So we decided to build a virtual city above visitors' heads, not at eye-level," said the ambassador.

Libor Se?ka, Czech Ambassador to China [Zhou Jing / China.org.cn]

3. Could you tell us how you have been promoting the Czech Pavilion, both in China and back home in the Czech Republic?