Toys are not only popular with kids. Adults love them too. And that's touched off a trend in toys marketed specifically to adults. The evidence is obvious at a toy exhibition in Beijing. Some 400 toy manufacturers from about 50 countries and regions are showing their latest.

High-tech is the keyword of the 11th Beijing International Toy Exhibition. Items on display are pushing innovative materials and design. Enduringly popular plastic and fluffy playthings are also available. And you will find age-old traditional toys from different cultures, too.

As one of the world's largest trade fairs for toys and stationary, the Beijing International Toy Exhibition brings together major manufacturers and designers from home and abroad. Part of the proceeds will go to the reconstruction of the Earthquake-hit zones in Sichuan province.