The 2017 International Summit of Tourism Lifestyle was held on Friday, as the closing event of the 2017 Chengdu International Tourism Life Week.

Ctrip signed an agreement for strategic cooperation on the promotion of Sichuan’s tourism with Chengdu Media Group on the occasion, and also announced it would open an “Experience Chengdu”tourism shop in Hong Kong this year.

Ctrip and Chengdu Media Group will jointly roll out more tourism products catering to upgraded consumer demands.

Ctrip will further survey the local tourism market and launch products concerning tickets, hotels and destinations.

It will also make in-depth discussion with Chengdu Media on how to better promote Chengdu’s resources.