At the 2010 Chongqing Intercity Travel International Fair, the Chongqing Yuzhong Government and Journey to the West Tours Corporation reached a cooperation agreement on joint tourism image redevelopment in North American market.

It is learned that the two sides will together set up a Yuzhong District North America Promotion Center in San Francisco that will be funded by Journey to the West Tours will bear the cost. Meanwhile Journey to the West Tours will launch tourism promotional activities for Yuzhong in North America.

At the three-day fair, which had 1.9 million visits, Yuzhong District also signed an intercity travel cooperation agreement with Yunnan Dali, Xinjiang Altay, and six destinations of China Express Airlines Company which is headquartered in Guiyang, Guizhou province.