Strategic planners, art designers, commercial producers and account directors representing advertising agencies from worldwide as well as marketing executives from various industries are gathering in Beijing for the 39th World Advertising Conference.

From Tuesday to Thursday, the industry's global decision makers and opinion leaders will exchange experience and information from various markets in addition to demonstrating some of their latest creative works.

The Speaker Program will be comprised of the world's most distinguished luminaries in the area of global branding and advertising. This preeminent event is forecast to break all attendance records.

Five major ad agencies from China are among the participants for the biennial event owned by the International Advertising Association.

(CRI September 6, 2004)