A high-level cultural industry fair was due to open today in
Shenzhen to introduce Chinese ideas and innovations into the global
market.
Wang Jingsheng, director of Shenzhen Publicity Department, told
a press briefing yesterday the event would help promote the latest
Chinese products across the world.
"Starting from this year, we will not only display and sell
cultural products made or processed in China, but attach more
importance on 'Chinese ideas' and 'Chinese innovations'," said
Wang.
The Second China (Shenzhen) International Cultural Industry
Fair, sponsored by several nation-level authorities including the
Ministry of Culture, is the country's only comprehensive
professional fair in the field of culture.
Twenty-six overseas cities have organized companies to exhibit
at the event and more than 3,400 foreign trade visitors have
registered, accounting for nearly 16 percent of the total trade
visitors expected.
"The four-day fair will be a platform to showcase China's most
excellent cultural achievements. It will also be a global cultural
products procurement fair and a venue for exchanging new cultural
technologies," Wang said.
With a total of nine halls for industries including design,
media, performance, publishing and arts, the fair will take up a
total area of 105,000 square meters in the Shenzhen Convention and
Exhibition Centre.
Much emphasis has been attached to protecting intellectual
property rights and ensuring cultural security.
An expert team will be based at the fair to punish any practices
that violate social security and intellectual property rights.
The cultural sector is expected to become the fourth biggest
industry in Shenzhen, behind high technology, finance and
logistics, according to the city's 11th Five-Year (2006-10)
Plan.
(China Daily May 18, 2006)
