The GEM (Growth Enterprise Market) Rich List, newly released on October 18 by the Hurun institute, covers 337 people, indicating a 10.2 times increase compared with 2009. 15 Shandong natives, worth a total of 14.7 billion yuan, have been included.

Cui Jian from Neusoft Carrier and Liang Fudong from Huaren Pharmaceutical Co., Ltd. were ranked highest at the 81st spot, with their combined assets worth 1.8 billion yuan. Three people from Neusoft Carrier feature on the list, with their total assets worth more than 4 billion yuan.

The list shows 12 people with media backgrounds. The top four of them are Wang Changtian from Enlight Media, Jia Yueting from leTV, Wang Zhongjun and Wang Zhongwei from Huayi Brothers and Fu Meicheng from Huace Film&TV.

The No. 1 richest man Wang Changtian might ring a bell with people for his productions "Lost in Thailand," "So Young," and "American Dreams in China" by his company Enlight Media.

The number of IT industry tycoons reached 110 on the list, a total of 32.7 percent. Those tycoons listed make IT the most lucrative industry for millionaires to engage in.

It is predicted that there will be a shift in focus among these well-heeled, from pursuing wealth scale to value hedging.