Renowned CCTV anchor Zhao Pu warned of the potential dangers of consuming firm yogurt and jelly in his microblog on Monday. An anonymous CCTV staff worker implied such foods might contain gelatin, a collagen-derived material made from animal skin and bones, and used in the chemical industry, the Beijing News reported.

From the reports, the public widely believed industrial gelatin was being used as an addictive to improve the food's flavor. But Fujian Qinqin Inc., a jelly maker responded as saying jelly's viscous agent is not gelatin but rather carrageenan, which is safe to eat. While an unidentified dairy company said big firms wouldn't use industrial gelatin, adding that edible gelatin causes no harm to human consumption and is a nationally-approved addictive.

However, the two gelatins are unable to be differentiated in appearance, posing difficulties for consumers. Health experts suggest consuming less soft candies and not buying firm yogurts. In addition, customers should always choose name brands.