A 38-year-old former Miss Argentina died after complications arising from plastic surgery on her buttocks, according to media report Wednesday.

Solange Magnano, the 1994 winner and a mother of 8-year-old twins, died of pulmonary embolism Sunday three days after having a gluteoplasty, a procedure that involves placing implants to enhance firmness. Officials said the injected liquid went into her lungs and brain.

News of her death shocked her fans. The cause of her death was under investigation, the authorities said.

In the past half decade, the number of people seeking cosmetic surgery in Argentina has soared by 60 percent, to around 50,000. Estimates say that 1 in 30 Argentines has gone under the knife, making surgeons here some of the most experienced on the globe, attracting large number of medical tourists.

Medical tourism in Argentina has seen a huge jump over the past decade, and is projected to be a 100 billion dollar global industry by 2010, according to the Deloitte Center for Health Solutions, a U.S. research center focused on trends in the health care system.