11月23日，劍川木雕省級傳承人楊煥培在2025非遺品牌推廣周上制作木雕。11月23日，2025非遺品牌推廣周啟動儀式在云南省大理市舉行。本次推廣周集中展示了來自全國各地富有特色、具有較高知名度和影響力的120余家非遺品牌。[新華社記者 胡超 攝]

Yang Huanpei, a provincial-level inheritor for Jianchuan Wood Carving, demonstrates his skills during a promotion week for intangible cultural heritage brands in Dali, southwest China's Yunnan Province, Nov. 23, 2025. More than 120 brands of intangible cultural heritage took part in the brand promotion week which opened here on Sunday. (Xinhua/Hu Chao)