Beijing sees more tourists and spending during Dragon Boat Festival

Beijing recorded 8.21 million tourist visits during the Dragon Boat Festival, generating 10.77 billion yuan (US$1.5 billion) in tourism revenue, marking year-on-year increases of 5.4% and 6.7%, respectively.

In the three-day holiday, the Beijing Municipal Bureau of Culture and Tourism launched over 1,700 events centered on folk traditions, featuring intangible cultural heritage experiences, themed markets, and unique folk activities.

The city hosted 1,119 commercial performances, attracting 458,000 attendees and generating 140 million yuan in ticket sales. Compared to the previous year, the number of shows, audience size, and box office revenue increased by 32%, 75%, and 130%, respectively.

Among these, 11 large-scale performances drew 250,000 spectators and registered 100 million yuan in ticket revenue.

During the festival, Beijing also received 67,000 inbound tourist visits, a year-on-year increase of 35.8%. Spending by international visitors reached 720 million yuan, up 41.1% compared to the same period last year.